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			<title>IBM - CEO Study 2010: Global Discussion</title>
			<link>http://www.world2worlds.com/index.php?option=com_content&amp;task=view&amp;id=159&amp;Itemid=</link>
			<description>Join the editors of SmarterTechnology on Tuesday, May 18, at 9 AM Pacific/Noon Eastern, for a LIVE virtual event:IBM - CEO Study 2010: Global Discussion and Live Video View-InTuesday, May 18 marks the release of IBM's much-anticipated 2010 CEO Study, aggregating interviews of over 1500 CEOs from 60 countries and over 30 industries -- on the changing nature of their roles, the global economy, sustainability, information technology and other key topics. What external impacts do CEOs expect to loom largest in the coming years, and how does geography factor into those perspectives? How can CEOs use the information explosion to their advantage? In an increasingly interconnected world, which leadership qualities and management actions and styles enabled certain organizations to outperform their peers over both the long term and the short term?IBM SmarterTechnology invites you to participate in a global discussion of IBM's 2010 CEO Study, live on the web and in Second Life. Beginning with a group-viewing of IBM's first CEO Study livestream at 8 AM ET and culminating in a live discussion of the report with visiting CEOs and special guests at Noon (9 AM Pacific) before the 1 PM Livestream.JOIN US LIVE ON THE WEB: http://www.stvirtual.com/vip/vipdisplay.php (http://www.stvirtual.com/vip/vipdisplay.php)
JOIN US LIVE IN SECOND LIFE: http://slurl.com/secondlife/SmarterTechnology%202/3/135/32 (http://slurl.com/secondlife/SmarterTechnology%202/3/135/32)
To register to receive your own copy of the IBM CEO Study 2010, visit: http://www-935.ibm.com/services/us/ceo/ceostudy2010/index-1.html (http://www-935.ibm.com/services/us/ceo/ceostudy2010/index-1.html)Moderators:
John Jainschigg, Exec. Director, Internet   Technology Lab, ZiffDavisEnterprise
Kim Smith, CEO, World2Worlds, Inc.ABOUT SMARTERTECHNOLOGY.COMSponsored by IBM, smartertechnology.com is an online community for strategists and IT decision-makers seeking to improve sustainability, efficiency and profitability through intelligent implementation of advanced technology throughout the enterprise. Join us online at http://www.smartertechnology.com (http://www.smartertechnology.com)</description>
			<pubDate>Sun, 16 May 2010 05:57:44 +0100</pubDate>
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			<title>TAI Heartland GreenUp - May 4/5</title>
			<link>http://www.world2worlds.com/index.php?option=com_content&amp;task=view&amp;id=158&amp;Itemid=</link>
			<description>Thought-leaders from HP, Gartner, Google, and the EPA will headline May 4/5 virtual symposium on Sustainable IT, Datacenter Re-Engineering, Green Energy.
Register today at https://www.technologyiowa.org/forms/greenup/event_registration.cfm (https://www.technologyiowa.org/forms/greenup/event_registration.cfm)
How do you succeed in a hypercompetitive world where energy needs are going up, energy prices are climbing faster, and the social and strategic costs of doing nothing are looking increasingly unsustainable? To make the right decisions, leaders and strategists need a broader picture: they need to understand how the whole scope of Green Tech -- innovations in IT, green facilities engineering, and energy -- can be harnessed to get ahead of mounting cost-curves, establish new directions, produce rapid and predictable ROI and enable sustained business growth.
Get the big picture (and the geeky details, too) at Heartland GreenUp -- a unique symposium on May 5, conducted live in Des Moines, and accessible to global delegates on the interactive web and in immersive 3D. Produced by TAI, the Technology Association of Iowa, in collaboration with the Iowa Department of Natural Resources, Heartland GreenUp will bring together a truly-remarkable group of global enterprise and government thought-leaders for one, intense day of networking: to share latest research, brass-tacks case studies and fast-paced total-immersion backgrounders on enterprise-wide sustainable IT best-practice; next-gen datacenter architectures, power management strategies and facilities engineering; cloud computing and virtualization; and on the nuts and bolts (and business case) for plugging into wind and solar, biomass and other emerging energy technologies. One event. Everything connected. Everything you need to know to start making a difference for your organization.
Who You'll Meet - What You'll Learn

Meet Randy Mott, EVP/CIO of Hewlett-Packard -- and famed CIO alumnus of Dell and Wal-Mart (where as CIO, Sam Walton paid him the ultimate compliment: &quot;Man, you'd make a great store manager.&quot;) Mott was the driving force behind HP's amazingly-successful 2006-2008 bid to triple data bandwidth, collapse 85 datacenters to just six, cut through legacy tech and application complexity, shift procedures so that 70% of IT time is spent on innovation (while cutting IT spending in half), and save HP over $1 billion annually in energy costs. After hearing his keynote, you'll know how he did it.
Live from London (in video and 3D), meet Simon Mingay, VP Research at Gartner, and get a deep-dive into the art and science of thriving in a fast-changing economy and regulatory environment, where carbon has a price and affects P L and balance sheets. Choose to be buffeted by coming changes, or you use Mingay's common-sense discipline around 'dematerialization,' analytics and process control to start measuring and making changes today, so your organization can profit - not falter - tomorrow.
Got biomass? Connect with William A. Johnson, Biofuels Development Manager at industry pioneer Alliant Energy. You'll learn how biomass, biofuels, and the bioenergy supply chain work, and get a line on latest results of Alliant's burn-testing and coal-substitution experiments, using biomass as fuel.
Meet Bill Weihl, Green Energy Czar at Google, and learn his hard-earned 'Lessons from the Sustainability Front Lines.' As one of the world's largest datacenter operators, and as a company with vast skin in the game of making the global internet and data-processing work better, Google has long taken a leadership role in reducing their own datacenter and energy footprint -- achieving a 6x improvement in efficiency -- and in the process, exploring new approaches, pioneering new metrics and focusing attention on key new technologies (like recycling, water-based cooling)  to help the industry move forward. If you're involved in goal-setting for IT, or contemplating a datacenter-reengineering process, you owe it to your career and your company's future to learn how Bill and Google are helping invent a clean energy future.
Meet Jim Borendame, SVP Enterprise Hosting Services at Wells Fargo, and go under the hood to explore his plan for lowering Wells Fargo's total energy usage by 20% from 2008 levels, even as enterprise average energy consumption is expected to increase by 70%!  Datacenter re-engineering, server virtualization, storage and power management work hand-in-glove with enterprise-wide energy culture-change in Borendame's master plan. 
Join Kevin Monson, President, Neumann Monson, and Tom Struve, AVP Central Services for ACT, for a detailed presentation on LEED (Leadership in Energy and Environmental Design) concepts and energy conservation techniques used in constructing ACT's new datacenter -- the only LEED Platinum rated facility in the world.
Meet Andrew Fanara, EPA's Team Leader on ENERGY STAR, and get an advance peek at contemplated changes in that widely-trusted consumer-product specification, and implications to business, organizations, manufacturers and the economy at large.
Hook up with William Haman, Industrial Program Manager for the Iowa Energy Center, Tom Bluder, GM Wind Development for MidAmerican Energy, and Doug MacDonald, SVP Government Relations for Vestas Americas, for a pair of full-spectrum, state-of-the-art presentations on 'The Nuts and Bolts of Wind Energy' and the status of America's wind technologies You'll walk away with windmills on your mind -- and a full plate of practical info on how wind-power works, where it's going, and how your organization can cost-project, finance, engineer and profitably deploy wind generation projects at scales small and large.
Sky-dive from 30,000 feet down into the minutiae of cloud computing with IBM Distinguished Engineer Mark VanderWiele, colleague Mark Wagner and enterprise solutions architect Sean Clark of Alliance Systems, and get the numbers on how virtualization and cloud technologies can help you 'dematerialize' your DC and reap huge benefits in efficiency by every measure.

Plus revealing, powerful, presentations by:

Sun/Oracle, on a powerful new solution architecture for hyper-efficient HPC datacenters.
Microsoft, on the math and metrics of enterprise-wide sustainability.
Sogeti Americas, on the 'long view' for greener IT.
... and more!

Who's Attending? Who Should Attend?

CEOs, CFOs, Sustainability Czars and high-level business strategists, tasked with leading organizations through the upcoming economic and regulatory minefield, spawned by a troubled world economy and fast-changing regulatory postures towards carbon, power, fuels and waste.
CIOs and IT decision-makers - especially those with a mandate to rein in rising power, compute, networking, storage and facilities costs.
Government officials, regulators, public-utility decision makers and others tasked with understanding business needs, incentivizing progress, evolving regulatory regimes and aligning government practice with sustainable energy goals.
Investors and Entrepreneurs, looking to aim capital, innovation and energy at 'sweet spots' in the new economy.
Academics, Scientists, Researchers, Engineers, Business-Process specialists, Teachers and other professionals looking to mark trends, fathom cross-disciplinary connections and network with top thinkers leading the Green Tech revolution.

Why Iowa?
Glad you asked! Iowa is right in the middle of the US, and right at the center of the most important dynamics influencing growth of the US Green economy. We're a favored location for large-scale datacenter deployments by global enterprise. And we're blessed with topology and an agricultural base that make us central to the development of non-fossil-fuel-based energy technology and business: wind, solar and bio. Our vibrant tech community, universities and business culture round out the mix, making Iowa the Heartland: a place where everything Green comes together.
Heartland GreenUp Virtual - Zero Travel, All Benefits
Make no mistake, we'd love to see you at the Prairie Meadows Convention Center in Des Moines for Heartland GreenUp on May 4/5. But if your schedule is tight, or your travel-budget's tighter, TAI is also harnessing the web and new immersive technology to reach out beyond the Heartland -- enabling virtual attendance at our event by qualified professionals and key thought-leaders from coast to coast and around the world.
Virtual GreenUp registrants can attend two ways: through a simple web interface providing realtime session video, popup slides and interactive text-chat; or in our fully-immersive, 3D convention center in Second Life(R) -- both linked bidirectionally, via multiple channels, with the real-world event. Either way, you'll get full benefit of Heartland GreenUp's presentations, panels and seminars; opportunity to network with other attendees, speakers and sponsor representatives; and get a first-hand look at how technology is expanding our 'event horizon,' while adding only minimally to Heartland GreenUp's carbon footprint. (Plus, don't tell anyone we told you, but it's a little less expensive to attend this way.)
Don't Miss Out! Register Today!
Space in our fully-immersive virtual world venue is strictly limited, so if you're intrigued by this carbon-sparing interactive technology, please register today (https:/www.technologyiowa.org/forms/greenup/event_registration.cfm).</description>
			<pubDate>Mon, 26 Apr 2010 02:02:58 +0100</pubDate>
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			<title>Governance in Virtual Worlds – March 26, 2010</title>
			<link>http://www.world2worlds.com/index.php?option=com_content&amp;task=view&amp;id=156&amp;Itemid=</link>
			<description>This half-day symposium, conducted simultaneously and via streamed media from the Sandra Day O'Connor College of Law at Arizona State University and in the immersive virtual world of Second Life™, and viewable onsite at ASU, in Second Life, and on the web, will convene scholars of technology and law; experts in enterprise virtual world applications and online community, public diplomacy, game development and other disciplines to discuss controversial issues stemming from enterprise and government use of virtual world environments for business, public outreach, education and entertainment, among them:

To quote Lawrence Lessig, in online terrain, 'Code is Law' -- the affordances and protocols built into a virtual world, a gamespace, a social network are not casually mutable by users (even government and enterprise users), and may conflict, grossly or in subtle ways, with real-world convention, law in any particular jurisdiction, or enterprise policy. But to use these platforms, enterprises need to adapt, work around, or learn to usefully leverage these externalities. How may this be done? 
Beyond the code, how is activity in virtual places best governed? Do traditional legal and policy concepts apply literally, or do we need new laws for new spaces? Are the trappings of place-based governance the best model for virtual worlds? 
User experience on the internet at large, in gamespaces and virtual worlds prove the powerful ability of individuals to coalesce, and groups to self-organize around shared interests and common missions. What characteristics need to be present to promote self-organization? How can institutions with conventional codes coexist with, respect and collaborate productivity with emergent forms of order? 
Can virtual worlds create community across regional and national boundaries? 

The complete agenda for Governance in Virtual Worlds is at: http://www.world2worlds.com/asuvgive/home.html (http://www.world2worlds.com/asuvgive/home.html)
Partial Speaker Roster:

Gary Marchant - Lincoln Professor of Emerging Techologies, Law and Ethics, Arizona State University Sandra Day O’Connor College of Law 
Chris Collins - Second Life Project Manager, University of Cincinnatti 
Dr. Craig Cunningham - Educational Philosopher and Technologist, National-Louis University, Chicago 
Joshua Fairfield - Associate Professor of Law; Director, Frances Lewis Law Center, Washington and Lee School of Law 
Joshua Fouts - Chief Global Strategist, Dancing Ink Productions 
Ian Hughes - Director, Feeding Edge Ltd. 
John Jainschigg -  Executive Director, Internet   Community Lab, Ziff Davis Enterprise 
Rita J. King -  CEO, Dancing Ink Productions 
Gregory Lastowka - Professor, Rutgers School of Law 
John Carter McKnight - Adjunct Professor of Law, Arizona State University Sandra Day O’Connor College of Law 
Jamie Palisades - Former Chancellor, Confederation of Democratic Simulators, Second Life 
Ren Reynolds - Consultant, ren-reynolds.com 
Joseph I. Rosenbaum - Partner, Reed Smith LLP 
Rose Springvale - Attorney, former Sultana, Al Andalus Sims in Second Life 
Dorette Steenkamp - Executive Director of Advocacy and Community, Uthango Social Investments 

REGISTER TODAY
Attendance at ASU: Governance in Virtual Worlds is free of charge for all modes and media. Attendees are requested to register here ( http://www.world2worlds.com/asuvgive/registration.html (http://www.world2worlds.com/asuvgive/registration.html) ) to insure admission. Registrants are required to provide a working, unique email address - an email sent to this address contains a link that the registrant must click to finish the registration process.  Attendees local to ASU may wish to attend in person at The Great Hall, Sandra Day O'Connor College of Law, Arizona State University.
WEB OR SECOND LIFE
Once registered and confirmed, online attendees may log in at (http://www.world2worlds.com/asuvgive/registration.html (http://www.world2worlds.com/asuvgive/registration.html) ) to access a multimedia interface offering several options:
Web-Only: Those wishing to attend entirely on the web can click a button to enter our multimedia environment, which carries live video of keynotes, panels and presenters along with realtime chat from connected venues.
Second Life: Attending in the immersive virtual world of Second Life is advisable only for remote registrants with high-end/current PCs or laptops (Windows, Mac, Linux) and high-quality, wired broadband service. If you're already a Second Life user and have the Second Life client installed on your , simply enter your avatar name where requested, and click the button to teleport directly to the inworld venue. If you are not currently registered with Second Life, the multimedia interface will help you create an avatar/account, download the Second Life client and Apple QuickTime software (both free, required, about three minutes for download/install on a typical broadband connection). Launching the newly-installed SL client and logging in will cause your new avatar to appear immediately at the venue.</description>
			<pubDate>Mon, 15 Mar 2010 03:12:06 +0100</pubDate>
		</item>
		<item>
			<title>Governance in Virtual Worlds – March 26, 2010</title>
			<link>http://www.world2worlds.com/index.php?option=com_content&amp;task=view&amp;id=155&amp;Itemid=</link>
			<description>This half-day symposium, conducted simultaneously and via streamed media from the Sandra Day O'Connor College of Law at Arizona State University and in the immersive virtual world of Second Life™, and viewable onsite at ASU, in Second Life, and on the web, will convene scholars of technology and law; experts in enterprise virtual world applications and online community, public diplomacy, game development and other disciplines to discuss controversial issues stemming from enterprise and government use of virtual world environments for business, public outreach, education and entertainment, among them:

To quote Lawrence Lessig, in online terrain, 'Code is Law' -- the affordances and protocols built into a virtual world, a gamespace, a social network are not casually mutable by users (even government and enterprise users), and may conflict, grossly or in subtle ways, with real-world convention, law in any particular jurisdiction, or enterprise policy. But to use these platforms, enterprises need to adapt, work around, or learn to usefully leverage these externalities. How may this be done? 
Beyond the code, how is activity in virtual places best governed? Do traditional legal and policy concepts apply literally, or do we need new laws for new spaces? Are the trappings of place-based governance the best model for virtual worlds? 
User experience on the internet at large, in gamespaces and virtual worlds prove the powerful ability of individuals to coalesce, and groups to self-organize around shared interests and common missions. What characteristics need to be present to promote self-organization? How can institutions with conventional codes coexist with, respect and collaborate productivity with emergent forms of order? 
Can virtual worlds create community across regional and national boundaries? 

The complete agenda for Governance in Virtual Worlds is at: http://www.world2worlds.com/asuvgive/home.html (http://www.world2worlds.com/asuvgive/home.html)
Partial Speaker Roster:

Gary Marchant - Lincoln Professor of Emerging Techologies, Law and Ethics, Arizona State University Sandra Day O’Connor College of Law 
Chris Collins - Second Life Project Manager, University of Cincinnatti 
Dr. Craig Cunningham - Educational Philosopher and Technologist, National-Louis University, Chicago 
Joshua Fairfield - Associate Professor of Law; Director, Frances Lewis Law Center, Washington and Lee School of Law 
Joshua Fouts - Chief Global Strategist, Dancing Ink Productions 
Ian Hughes - Director, Feeding Edge Ltd. 
John Jainschigg -  Executive Director, Internet   Community Lab, Ziff Davis Enterprise 
Rita J. King -  CEO, Dancing Ink Productions 
Gregory Lastowka - Professor, Rutgers School of Law 
John Carter McKnight - Adjunct Professor of Law, Arizona State University Sandra Day O’Connor College of Law 
Jamie Palisades - Former Chancellor, Confederation of Democratic Simulators, Second Life 
Ren Reynolds - Consultant, ren-reynolds.com 
Joseph I. Rosenbaum - Partner, Reed Smith LLP 
Rose Springvale - Attorney, former Sultana, Al Andalus Sims in Second Life 
Dorette Steenkamp - Executive Director of Advocacy and Community, Uthango Social Investments 

REGISTER TODAY
Attendance at ASU: Governance in Virtual Worlds is free of charge for all modes and media. Attendees are requested to register here ( http://www.world2worlds.com/asuvgive/registration.html (http://www.world2worlds.com/asuvgive/registration.html) ) to insure admission. Registrants are required to provide a working, unique email address - an email sent to this address contains a link that the registrant must click to finish the registration process.  Attendees local to ASU may wish to attend in person at The Great Hall, Sandra Day O'Connor College of Law, Arizona State University.
WEB OR SECOND LIFE
Once registered and confirmed, online attendees may log in at (http://www.world2worlds.com/asuvgive/registration.html (http://www.world2worlds.com/asuvgive/registration.html) ) to access a multimedia interface offering several options:
Web-Only: Those wishing to attend entirely on the web can click a button to enter our multimedia environment, which carries live video of keynotes, panels and presenters along with realtime chat from connected venues.
Second Life: Attending in the immersive virtual world of Second Life is advisable only for remote registrants with high-end/current PCs or laptops (Windows, Mac, Linux) and high-quality, wired broadband service. If you're already a Second Life user and have the Second Life client installed on your , simply enter your avatar name where requested, and click the button to teleport directly to the inworld venue. If you are not currently registered with Second Life, the multimedia interface will help you create an avatar/account, download the Second Life client and Apple QuickTime software (both free, required, about three minutes for download/install on a typical broadband connection). Launching the newly-installed SL client and logging in will cause your new avatar to appear immediately at the venue.</description>
			<pubDate>Mon, 15 Mar 2010 02:55:13 +0100</pubDate>
		</item>
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			<title>Building Berkeley: Mirror-World Creation from Geospatial Data</title>
			<link>http://www.world2worlds.com/index.php?option=com_content&amp;task=view&amp;id=149&amp;Itemid=</link>
			<description>Building Berkeley: Mirror-World Creation from Geospatial Data - Live Virtual Event - Tuesday, December 15, 1 PM Pacific/4 PM EasternJoin the editors of SmarterTechnology on Tuesday, December 15, at 1 PM Pacific/4 PM Eastern, for a LIVE virtual event:Building Berkeley: Mirror-World Creation from Geospatial DataBroad availability of geospatial data is changing the way local government, public works and other entities manage and communicate about the built environment. Virtual worlds are an emerging part of the mix: useful in many forms of visualization, including construction of accurate 'mirror worlds' from imagery and sensor data. In this unique session, we'll converse with Brian Quinn, GIS Analyst, County of Marin, CA, and formerly GIS Coordinator for the City of Berkeley, CA. We'll review progress on Brian's long-term urban modeling projects in OpenSim and Second Life, and discuss some of the challenges faced by mirror-world builders on these platforms. Co-moderating will be Kim Smith, COO of World2Worlds, metaverse developer and expert on public works and large-scale architecture and engineering projects.Guest:Brian B. Quinn (SL: Darb Dabney), GIS Analyst, County of Marin, CA (formerly GIS Coordination, City of Berkeley, CA)  Moderators:John Jainschigg, Exec. Director, Internet &amp; Technology Lab, ZiffDavisEnterpriseKim Smith, COO World2Worlds, Inc.JOIN US ON THE WEB VIA VIDEO AND CHAT1. Register on the web at http://www.smartertechnology.com/c/s/Smarter-Technology-Virtual-World/ 2. Confirm your registration by clicking the link in the email you receive. (Check spam filter!)3. Return to http://www.smartertechnology.com/c/s/Smarter-Technology-Virtual-World/ - click the Login tab, and log in with your email address and password4. Press the Engage tab for our web-based conference center, where you can view the live event on video and participate via text-chat.JOIN US LIVE IN SECOND LIFEIF YOU ALREADY HAVE A SECOND LIFE ACCOUNT, AND HAVE THE SECOND LIFE CLIENT INSTALLED ON YOUR COMPUTER: Please register as above, and confirm registration, then click this link to teleport directly to our virtual conference center: (SLURL) http://slurl.com/secondlife/SmarterTechnology%201/230/98/34IF YOU DON'T YET HAVE A SECOND LIFE ACCOUNT, WE'LL MAKE YOU ONE:1. Register at http://www.smartertechnology.com/c/s/Smarter-Technology-Virtual-World/2. Scroll down (on the second page of registration) and fill out the CREATE SECOND LIFE ACCOUNT form to create a Second Life avatar.3. Download the Second Life client for Windows, Mac or Linux and install.4. Plug a headset into your computer.5. Log into Second Life -- You'll appear at our virtual conference center. ABOUT SMARTERTECHNOLOGY.COMSponsored by IBM, smartertechnology.com is an online community for strategists and IT decision-makers seeking to improve sustainability, efficiency and profitability through intelligent implementation of advanced technology throughout the enterprise. Join us online at http://www.smartertechnology.com</description>
			<pubDate>Mon, 14 Dec 2009 19:05:01 +0100</pubDate>
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